Safety media campaign kits

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​To save lives and reduce injuries by preventing traffic crashes, the Wisconsin DOT Bureau of Transportation Safety and Technical Services in partnership with the National Highway Traffic Safety Administration sponsors campaigns that mobilize hundreds of law enforcement agencies throughout the state to increase motorists' compliance with traffic safety laws. The high-visibility law enforcement efforts are combined with effective media campaigns to get more motorists to buckle up, slow down and drive sober.

Click it or ticket

Click It or Ticket mobilization for safety belt enforcement - May 23 through June 5, 2022

Click It or Ticket Law Enforcement Action Kit materials for participating agencies:


Drive Sober or Get Pulled Over campaign- December 15, 2021 through January 1, 2022

Drive Sober or Get Pulled Over Law Enforcement Action Kit materials for participating agencies (The following materials are presented in Microsoft Word format):