Trout unlimited license plates

Trout Unlimited license plate

​Any Wisconsin resident may apply for Trout Unlimited license plates. Donations from these plates benefit Wisconsin Trout Unlimited, whose mission is to conserve, protect and restore America's cold-water fisheries and their watersheds.

Vehicles that​​ qualify

  • automobiles
  • motor homes (annual registration only)
  • motor trucks
    • 4,500, 6,000 or 8,000 pounds gross weight including dual purpose farm and dual purpose motor home
    • 12,000 pounds gross weight farm truck

Things you should know:

When you request Trout Unlimited license plates, you pay:

  • $25 annual donation to Wisconsin Trout Unlimited. The donation may be deductible if you itemize your income tax returns.
  • $15 issuance fee or an annual $15 personalized plate fee, if requested
  • the annual registration fee for your vehicle if your current plates expire within three months or you have no plates

At each plate renewal, you will pay the $25 donation and the regular registration fee for non-personalized Trout Unlimited plates.

For more information, visit personalized and special plates FAQs​

How to apply

DMV Customer Service Centers do not issue Special or Personalized License Plates. You ​must mail in your application.

To apply by mail, please send the following items:

  1. If the vehicle you want to register with Trout Unlimited plates is already titled/registered in your name, send:
    • a copy of your Certificate of Vehicle Registration or show the complete vehicle description on the Trout Unlimited License Plates Information and Application MV2970
    • $25 Trout Unlimited donation
    • $15 issuance fee or $15 personalized plate fee
    • the annual registration fee if your current plates expire within the next three months ​or you have no plates
  2. ​​If the vehicle is not titled/registered in your name, send:
    • a completed Wisconsin Title & License Plates Application MV1, or MV11 for dealer sales, including all other fees due
    • a completed Trout Unlimited License Plates Information and Application MV2970
    • the Certificate of Title assigned to you ​by the seller
    • $25 Trout Unlimited donation
    • $15 issuance fee or $15 personalized plate fee
    • the annual registration fee if you do not have plates or your current plates expire within the next three months
  3. Make the check or money order made payable to: Registration Fee Trust​.
  4. Mail with​ payment to:
  5. ​Wisconsin Department of Transportation
    Special Plates Unit
    P.O. Box 7911
    Madison WI 53707-7911

Personalized license plates

Personalizing your Trout Unlimited license plates is optional. A $15 personalized plate fee is required each year in addition to the regular annual registration fee and donation. ​On the Trout Unlimited License Plates Information and Application MV2970, check which option you would like us to follow if your request is not available. Please allow an additional 4-6 weeks for delivery.

Visit Personalized plate search​ to find out if your choice for a personalized license plate is available. WisDOT may refuse to issue, or may recall after issuance, a request that may be offensive to good taste or decency, misleading or conflicts with any other license plate. For more information, visit ​personalized and special plates FAQs.

For more information:

​Special Plates Unit
Email Wisconsin DMV email service
Phone (608) 266-3041
Fax (608) 267-5106