The department plays a key role in educating about safe traveling throughout the state. WisDOT’s “Zero in Wisconsin,” “Drive Sober or Get Pulled Over,” and “Click It or Ticket” messaging campaigns are dedicated to educating drivers to the risks of impaired driving and not wearing a seatbelt, while participation in Operation Lifesaver provides an opportunity for WisDOT to work with railroads to warn of the dangers associated with trespassing on railroad tracks.
We coordinate with Safe Kids Wisconsin and Children’s Wisconsin to manage the Wisconsin Child Passenger Safety Program, which provides safety technician training and resources on child passenger safety for parents and caregivers. WisDOT also works with numerous technical colleges and private companies through the
Wisconsin Motorcycle Safety Program, which strives to improve motorcyclists’ training and education as well as to motivate motorists to share the road. On the roads, our State Traffic Operations Center provides real-time information about congestion and crashes via
variable message signs throughout the state.