Be prepared for travel impacts as more snow, frigid temperatures enter Wisconsin

​​​​​​​​Release Date: January 11, 2024

Another winter storm is anticipated to impact travel across most of Wisconsin starting tonight (Jan. 11) through Saturday (Jan. 13). The National Weather Service forecasts widespread snowfall and strong winds which may cause reduced visibility from blowing and drifting conditions.​

Road conditions will be significantly impacted during this storm. The Wisconsin Department of Transportation (WisDOT) advises drivers to “know before you go" with 511 Wisconsin. Travelers can monitor winter road conditions at or via the 511 Wisconsin mobile app and view live videos from traffic cameras along their route.

Prepare for extreme cold

​​Bitter cold temperatures and wind chills will arrive Sunday (Jan. 14) throughout the state and will last through next week. Drivers are reminded to keep an emergency kit in their vehicle​ and alert others about their route and expected travel time.

A well-maintained vehicle is always important, but especially during harsh winter conditions. If traveling in the coming days, drivers should:

  • ​Keep fuel tank at least half-full. This will help prevent fuel lines from freezing and provide extra fuel if stranded.
  • Ensure that the battery, anti-freeze and cooling system are in good condition.​

Snowplow safety​

Snowplow drivers work long hours to clear nearly 115,000 miles of roads across Wisconsin, so it’s important for everyone to give them the space to get the job done.
When approaching a snowplow that’s clearing ice or snow, or laying salt or sand, state law requires drivers to stay at least:
  • 200 feet back on a highway with a speed limit more than 35 miles per hour
  • 75 feet back on a road with a slower speed limit 
Road conditions ahead of a plow are likely worse, so drivers should use extra caution if passing a snowplow. Plow drivers have limited visibility and the vehicles often create a cloud of snow that can obscure visibility for all.

Winter driving tips

  • Clear snow and ice from vehicles before traveling.
  • Snow means slow. Allow extra travel time, following distance, and reduce your speed during winter conditions.
  • Be cautious on bridges, overpasses, and entrance and exit ramps.
  • Don’t be overconfident in four-wheel or all-wheel-drive vehicles. All vehicles require additional time and distance to stop in adverse conditions.
  • Avoid using cruise control in winter conditions.
  • Buckle up and put your phone down while driving. Every trip, every time.
  • Move over or slow down for stopped emergency vehicles.
  • In case of a crash or slide off, stay in the vehicle, turn on the hazards, call 911 and move vehicle(s) out of traffic if possible.

For motor carriers​​

Trucking companies and their drivers are strongly encouraged to review their schedules and routes, and plan accordingly. Commercial motor vehicle drivers should check before departure and throughout their trips for current travel impacts and advisories. Oversize/Overweight vehicle drivers are reminded their permits restrict operations during inclement weather.

For more information, contact:

WisDOT Office of Public Affairs
(608) 266-3581,