Photo Credit: Marilyn J. Mathison
We invite you to explore the Rustic Roads - whether by car, bicycle, motorcycle or foot. These lightly traveled country roads provide a serene, peaceful experience, no matter what the season.
To guide your exploration, each Rustic Road has a webpage which highlights items of interest such as historic markers, native plants and hiking and biking trails. The page also includes a detailed map and a Google map to make your travel planning easier.
You also may obtain a Wisconsin Rustic Roads Guide booklet by visiting Travel Wisconsin's website or by calling the Wisconsin Department of Tourism toll-free at 1-800-432-8747.
Share your experience
Many of the photographs on these webpages and in the
Rustic Roads Guide were submitted by photographers in recognition of the 40th anniversary of the program. Our thanks to them for providing a visual invitation to all to get out an explore these beautiful roads.
As you create your own photo memories, we invite you to share them using #RusticRoads or @WisconsinDOT in your social media posts.