Dealer license fees

This chart reflects the fees that need to be mailed along with the appropriate application to DMV Dealer and Agent Section, PO Box 7909, Madison, WI 53707-7909. If you are applying for a new sales person license and need to take the exam, you will pay that fee at a DMV Customer Service Center.

Dealer-distributor license fees: Current fee (All fees valid for 2 years unless otherwise noted.)
Auction dealer license$100
Buyer's license$6 or $12
Dealer license$40
Dealer plate​$150 (1st 2 plates, $10 each additional)
Demonstration plate: 1 calendar year​​20% Truck Fees, $10 for trailers/semi-trailer
Distributor plate​$150 (1st 2 plates, $10 each additional)
Distributor's license​$40
Finance company plate: 1 calendar year$75 (1st plate, $5 each additional)
Manufacturer plate​$150 (1st 2 plates, $10 each additional)
Manufacturer's license​$40 + $40/branch
Moped dealer license​$40
Motorcycle dealer license​$40
Recreational vehicle dealer license​$100
Recreational vehicle dealer plate​$150 (1st 2 plates, $10 each additional)
​Salesperson exam​$5
Salesperson & representative license ​$8
Salvage Buyer identification card​$6 or $12
Salvage dealer license​$150
Trailer dealer plate: 1 calendar year​$75 (1st 2 plates, $5 each additional)
Transporter plate: 1 calendar year​$75 (1st 2 plates, $5 each additional)
Wholesale dealer license​$40
​Note: Additional fees may be required when applying for dealer licenses.

 

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