Wisconsin Department of Transportation Promotional samples

Promotional samples

There are many ways to promote businesses during construction. The following samples show what some businesses have done to keep customers coming during construction.

A white dog holding a sign that says, "Follow me"
This dog helped guide motorists during the WIS 26 project in Watertown.

Newspaper advertisements

Promotional campaigns

Main Street Max, Oshkosh- Winnebago County
WIS 13 Reconstruction, Medford - Taylor County
WIS 35/Tower Ave, Superior - Douglas County

Signs

Directions/Access to downtown/Open for business, Marshfield
Directions/Open for business, Oconomowoc
Directions/Open through construction, Bluemound Road
Restaurants/rest rooms, Ashland
Signage to be used throughout the project, Medford

Special sales/events

Coupon book "Marshfield Digs Progress," Marshfield
Hoersch Home Appliance road construction sale, Appleton
Invitation to groundbreaking ceremony, Medford
Pizza Hut construction party, Viroqua
Viroqua Partners construction zone street sale, Viroqua

Promotional samples

Brochures

Information packets

Marketing and promotional ideas

Newspaper advertisements

Promotional campaigns

Signs

Special sales/events